To be a successful web content writer, you must first understand that writing for print media is very different from writing for the web. For print media, it is fair to assume that the reader has purchased the particular form of media to consume the content, but in the case of web content writing, readers primarily glance or scan through your article. Then don’t read. It means a web copy...
What is SEO? SEO stands for search engine optimization; it is the process that optimizes a website so that it can be easily found via different search engines. SEO content refers to content that ranks high in the SERPs. Without SEO, no matter how informative your content is, it may be pushed to page 50 in the search result, and in those pages, traffic is really something one must think of. When...
Being a content writer, do you wish to enhance your writing skills for SEO? Well, who does not want that, after all, without SEO skills, your content will get lost in the crowd. Without SEO, your page will not receive satisfactory leads, reducing the traffic. In this blog, you will come to know the skills to incorporate to get new SEO writing tips. So, let’s begin 1. Write to your targeted...
In this pandemic, we have been clear about a few things, and one amongst them is how we approach risks. Some people may be interested to do everything simply, while others opt for in-person gatherings. People-pleasing might sound like a good feature, but there is a dark side as well. Probably, saying yes to everything that you might not want to do can lead to depression. At times, it’s natural to...
Content is still an effective marketing strategy and is not something that you can do in just a few days. Creating powerful content needs extensive research, planning, and execution, in short, a proper strategy. According to stats related to 2020, more than 70% of marketers consider it as a key factor. It is said that content marketing is going to rule beyond 2020 as well. 1. About Content...
As a brand, you will naturally try to make maximum communication with your audience. They are present all over your social media existence and interacting with them is of course a basic exercise that we all have to follow. But what happens when we face a crisis? As the face of your brand, your Social media response during a crisis can make or break the brand image and a lot depends on what and...
While we try to produce a top-notched piece of writing, we all end up making a few grammatical mistakes. Here are a few common errors that we can easily avert if we are careful. Poor choice of adverbs: The quality of a writer depends a lot on the choice of words by the writer. We often tend to emphasize a verb or an adjective with words like very, too, really, so, etc. The write–up would...
Your SEO game has to be on point if you want to increase the traffic, engagement, and ranking of your content on different search engine results. So, to help you with it, I have listed below a few tips on how you can write content that is SEO-friendly. It would be great if you target the questions that the users ask on the topic you are writing about, with your engaging content. It will help if...
Infographics are a common and popular way of spreading information across people in a short time. The correct usage of text and images educates the reader on various issues and topics. Everyone is preparing infographics today, and if you want your infographic copy to be unique, it’s not going to be easy at all. Many marketers concentrate on the design aspect only, but equal attention must be...
A qualified lead is someone, who can become a potential customer to a company depending on the information and criteria they have received. Most importantly, you should know that there is no specific criterion as it varies from one organization to the other. Also, clients raising their hand and interested to get more details are qualified leads. It means that cold prospecting or no purchased...