AuthorDivya Gandotra

Tips to climb the Mountain of Data-Driven Content

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People tend to get more into articles that are data-driven. Websites with Data-driven content are successful in gaining a top place in the list of results in any search engine. What is data-driven content? Data-driven contents are blogs and articles which offer their readers data and information which are available nowhere else. This creation of absolute new content results in good traffic to...

Traffic Goals for Small(ish) Blogs

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If you are setting up a new blog, then you should have some clear traffic goals in place. This will let you understand how well you are doing, and allocate your resources in the most efficient way possible. Big and well-established blogs have tons of data to fall upon, but small blogs don’t have all of these resources at their disposal. Here are some insights from a content marketing benchmark...

Find (Evergreen) Content Topics That Pass The Test Of Time

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The Evergreen content is a type of content, which remains valid for a long time. This means the content will remain timeless and will attract plenty of readers. Evergreen Contents also has the power to increase the growth of social media shareability, traffic, leads, and associated revenues over time. These types of content also stand out as the main part of all the well-crafted marketing...

Quick Look at the Skills a Content Writer Should Have?

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The fate of a business these days depends totally on online marketing and it is the duty of the content writers to create proper content for marketing. Content writers make strategies and write quality content for the promotion of a specific business. You must have certain skills as a content writer as the business is depending a lot on you for the purpose of online marketing. You should have the...

The Importance Of Authenticity And Why Major Brands Consider It A Priority!

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More than anything else, consumers look for brand authenticity while opting for it. For instance, audiences like to opt for a brand that’s promising and maintains transparency. Audiences want to bond with a brand with whom they can make a difference. Consistency in the development of the brand can create the brand personality, and a brand connecting with its customers through various platforms...

5 Ways in which Content Marketing can help build links

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In order to stay high on the SERP, your site would need some solid links. Good content marketing has proved to be the best way of earning effective links which can help you with SEO and also bring some traffic to your page.  If it is possible to do some research in your industry, go ahead. Not only will you gather valuable knowledge, but you can also build links when you share your findings with...

First Steps to Becoming an Article Writer

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So many potential writers out there are not sure about how to find their way into the world of articles, and no school can possibly teach you how to earn your living from your writing skills. The ones established now have all groped their way up the ladder and we know that it has been a tough time. The few ‘How To’s in this blog might help you start off as a professional article writer. Decide on...

Tips for a New Content Writer

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If you think that your job ends at cooking up fine content, you are clearly mistaken. A content creator these days needs to bring much more to the table.  With a mind-boggling number of articles being published every minute on social media platforms and blogs, a writer today has to literally wrestle for attention. Your target audience is spoilt for choice and with an average on-screen attention...

3 Amazing Ways To Improve Marketing Writing Efficiency

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Many people spend hours thinking about what to include to improve marketing writing efficiency. Marketing writing is effective as it increases traffic, real value, and enhances search engine rankings. Quality articles and blogs can help in building trust among audiences and enhance your ranks in SEO. Compared to paid advertisements, increasing a rank on search engine pages is five times more...

Return on investment (ROIs) from blog

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These days most of the people on the earth have an internet connection and when you can access the internet, you can get any data and information you want very easily. It seems like data and information is floating everywhere on the internet, but it is your responsibility to grab the perfect information you need. Businesses also make proper use of these data to make gain and grow their businesses...

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I like to observe things closely, and my writing comes from the aspects hidden in daily lives.
I am passionate for writing and love to elevate every brand's value with my skills. Now, it's been 5 years that I am managing a content development agency of my own, mastering the best of both Worlds.